Chairman's Message

Sheikh Ahmed Ali Isa Akaak

It is a pleasure for me to welcome our guests on National Feed Website which should hopefully reflect our activities to the local and GCC societies and through to the world. We hope it would also be as a transparent source of information about our activities to out customers and the society which reflect our approach to strategic issue of food security as been manifested in His Majesty's Directives to establish the Food Security Committee. Our company's approach to the food security question counts heavily on developing home natural resources potential to maximize national capacity for food production.

Among other resources available in the Sultanate, the traditional livestock sector which is the focus area of our investment activities had historically possessed this potential. However, the least of it has so far been put in action. National Feed has successfully completed execution of its feed plant of 144,000 MT/year capacity, and placed it into operation in May 2005. The plant includes a roughage processing plant which is the only one in the GCC area. In 2008 National Feed went into a restructuring process following a Ministerial Decision. The restructuring process included increasing share capital from OMR 2.7 million to OMR 6.6 million with 60% government shareholding and 40% farming community. With more government involvement the restructuring process has redirected the company to its core objectives with financial and manpower support that can enable it to accomplish its objectives. We are confident that the achievement of our objectives requires the collaboration of public and communal efforts and the efforts of herding community in particular. And it is an occasion to call on all stakeholders at all levels to shoulder with us so that these noble objectives would be reached. Finally, we are deeply indebted to His Majesty Sultan Qaboos Bin Saeed for the support to the national agricultural sector.

 

CEO's Message

Mohamed Al Mashani

Welcome to National Feed Company website,
Our Company celebrating 20 years of achievements and growth of the agriculture industry in the Sultanate of Oman. We have been a reliable source of excellent quality feed and we helped improve the health of the cattle and poultry in Oman.

National Feed staff understand the importance of the industry we are in, and hence we are working in Research and development of our products continuously by working closely with our customers and maintain an excellent relationships with them over the past years.

It is our commitment to strive and reach new markets such as neighbouring countries in GCC and East Africa. We welcome partnerships and affiliations with companies which is in the same field. Finally, I would like to invite you to take a look at our website and let us know your feedback.

All the best and kind regards,

Mohamed Al Mashani

 

Vision

To become the market leader in Oman for quality feed products with excellent customers experience.

Mission

To deliver promised quality products/ services by innovation and development for the customers, suppliers and employees.

OUR PROFILE

Established in 1998, the company's authorized share capital is OMR 15.00 Million and the paid-up capital OMR 6.6 Million with 60% government holding and 40% held by farmers.National Feed broad operation field is to develop feed sources for the traditional livestock sector and setup modern industrial base to process raw animal products to marketable products.  In May 2005 National Feed inaugurated its modern feed mill and roughage plant at Raysut, Salalah. The plant produces all types of feed concentrates and roughages for the local market. We have a presence in the retail market through the feed brands for camels, cattle, goats and for poultry

Omani National Livestock Co. (S.A.O.C) is close to our customers with offering them, excellent products since we have

  • Expertise in animal nutrition with extensive knowledge of raw materials, nutrients and nutrient metabolism
  • Expert technical services from Amandus Kahl, Germany, with years of experience in applications, product development and production processes.
  • Lab with modern equipment, for strict quality control.

National Feed plans to establish a dairy processing plant based on milk collection from farmers, fattening and meat processing, vet extension and development services projects.

Quality Policy

National Feed is committed to be the most trusted & preferable manufacture of animals feeds in the Sultanate of Oman. This will be achieved through;

  • Professionally dedicated & technically qualified personnel having expertise in this field
  • Constant improvement by implementing & maintaining Quality Management System conforming to ISO 9001:2008.
  • Persistent monitoring & improving our processes by provision of latest techniques & trainings to our staff to enhance the quality & reliability of our services that meets customer’s expectations.
  • Periodic evaluation of customer complaints as well as supplier performance.